At On the Brink, we harness the power of LinkedIn’s expansive user database through both Campaign Manager and Sales Navigator to position your brand at the forefront of your industry. Our approach includes setting up innovative retargeting campaigns, allowing you to re-engage LinkedIn users who have previously interacted with your website, enhancing brand recall and conversion rates.

Using Campaign Manager, we strategically place your ads directly in front of your Account Based Marketing (ABM) prospects, targeting pivotal job positions within each company to maximize impact. Concurrently, Sales Navigator empowers us to extend your reach even further, enabling personalized contact each month with specific high-value users via LinkedIn’s InMail service, ensuring your message is not only seen but resonates.

In addition to these targeted paid strategies, “On the Brink” also expertly manages your LinkedIn Company Profile. This organic presence is skillfully leveraged to amplify your paid efforts, using your existing corporate posts as the foundation for sponsored ads that drive further engagement and visibility.